Live-Cell: The Gold Standard of Cell Growth and Proliferation Assays The selective proliferative advantage is a hallmark of cancer and is critical to its ability to grow in an unregulated fashion. Researchers studying cancer biology rely on cell growth and proliferation assays as a routine part of investigation and drug efficacy testing. The Incucyte® Live-Cell Analysis System allows real-time, automated cell proliferation assays from inside the tissue culture incubator. Measure cell proliferation using live-cell time-lapse imaging, with or without labels. Find your assay:

• Cell Counting & Proliferation
• Apoptosis
• Cytotoxicity
• Cell Cycle
• 3D Spheroid
• Reporter Genes